The Food Marketing Institute (FMI) has changed its name to FMI – The Food Industry Association.
FMI said the new identity, launched Tuesday, reflects its strategy to expand its representation of the food marketplace from its traditional membership of grocery and other food retailers include their suppliers and other business partners.
Though FMI noted that it still “views retail as the heart of the food industry,” the Arlington, Va.-based trade group said the food sector now calls for an “expanded aperture” that includes the “array of experiences of today’s grocery shopper” as well as the interconnected supply chain.
“FMI provides the most productive forum for connecting and holding constructive dialogue across the food industry,” Sarasin said in a statement. “Driven by consumer relevance, we are in the business of food, wherever it is bought, sold or produced, and we are well-positioned to represent everything in the shopping basket — and work closely with every participant in the marketplace.”…..Read More